Why has the Stanford University School of Business done 3 different analysis of Keller Williams Realty? CULTURE… The reports consistently show that the real estate company of choice focuses on a blended approach to corporate management and leadership, with a top-down business model but a bottoms-up approach to decision-making. This approach creates a Culture that is the envy of not just the real estate community, but the business community as a whole.
“While its franchising process is centrally controlled, the company willingly cedes significant decision-making authority to its associates [agents] and relies on culture to ensure that its operating model and people are successful,” excerpt from – “How Important is Culture?: An Inside Look at Keller Williams Realty.”
A great Culture is not just an accident. It is the part of the DNA of the Anniston AL Market Center. This Culture gets it origin in the KW Mission, Vision, Values and Perspective.
The Keller Williams Mission
To build careers worth having, businesses worth owning, lives worth living, experiences worth giving, and legacies worth leaving.
The Keller Williams Vision
To be the real estate company of choice for agents and their customers.
The Keller Williams Values
God, Family, then Business.
The Keller Williams Perspective
A technology company that provides the real estate platform that our agents’ buyers and sellers prefer. Keller Williams thinks like a top producer, acts like a trainer-consultant, and focuses all its activities on service, productivity, and profitability.
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At the core of Keller Williams Realty is a conviction that who you are in business with matters. We believe that the company we keep can contribute to our lives in untold ways. To help cement this understanding, we’ve formalized a belief system called the WI4C2TS that guides how we treat each other and how we do business.
Founded in 1983 by Gary Keller and Joe Williams, Keller Williams was built on one premise: How high we go as a company will be determined by how high we lift our people.
Anniston AL Keller Williams is a company BUILT BY AGENTS, FOR AGENTS.
As a result, we understand that you are the key to our company’s success, not the other way around. We provide proven models and systems so you can focus on building your business.
We stand behind our agents – not in front of them. Because your clients choose YOU – not your company.
Built on the philosophy that people matter most, WE PUT OUR ASSOCIATES AT THE CENTER OF EVERY STRATEGIC DECISION THE COMPANY MAKES – literally.
“Keller Williams believes that AGENTS ARE STAKEHOLDERS IN THE SUCCESS OF THE MARKET CENTER and therefore should share in decision making. Together, they [top agents and office leadership] jointly make office decisions relating to financial planning, recruiting and retention, marketing and advertising, training, technology, social events, and philanthropic giving.” — Stanford University
Finding and SERVING THE HIGHER PURPOSE OF BUSINESS is at the heart of the Anniston Alabama Keller Williams culture. We believe in supporting the financial, physical and emotional well-being of our associates.
Culture… This is just another example of what sets apart the Anniston AL office from other real estate companies in the area.